News & events

Even Corriere della Sera, Italy's most widely read and influential newspaper, along with its publishing group, has reported the news: Idrobase Group has signed three licensing agreements for the production in Algeria of components for high-pressure washers and vacuum cleaners, as well as detergents for the car wash industry and the HoReCa sector.  

Anticipating the Mattei Plan and leading the way among Italy’s small and medium-sized enterprises, this marks the new international strategy of Idrobase Group — a dynamic, *Made in Italy* business based in Borgoricco, in the province of Padua (Italy), with a long-standing presence in the African market.
The first agreement concerns components for professional vacuum cleaners, the second involves detergents for car washes, hotels and restaurants (HoReCa), and the third contract deals with components for professional pressure washers.

The three Algerian partners will receive technologies and "know-how" from Idrobase Ningbo (China) and the Italian parent company, which will retain control and verification of the production. The locally produced components will be assembled with other parts arriving from the other two factories of the Italian "pocket multinational", resulting in the final products.
“The finished products will be branded with the Idrobase logo and sold in Algeria and across the African market; the Italian parent company will ensure brand promotion, facilitate the link between manufacturers and market, as well as, of course, maintain quality control”, explains Bruno Gazzignato, Co-owner of Idrobase Group.

“This implementation of the corporate strategy began three years ago and is part of the Idrobase brand development plan, which we expect to generate significant growth in the cleaning sector, starting in Africa and then expanding to other parts of the world. We believe this will achieve shared goals and offer collaboration opportunities to emerging economies”, concludes Bruno Ferrarese, also Co-owner of the company, which specializes in “high-pressure water” and “breathing clean air” technologies.

Production will begin in 9 months, the time needed to set up the production lines and train staff.
“We are probably the first European company to relocate production from China to Algeria!” concludes Ferrarese. 

 
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echoroukonline.com (English version)

echoroukonline.com (Arabic version)

observalgerie.com (French language)

lanouvelletribune.info (French language)

maghrebemergent.com (French language)

ilboursa.com (French language)

elbilad.net (Arabic language)